Selling a home in Cottonwood Shores takes more than a sign in the yard and a wait — it takes the right price, the right marketing angle, and someone who can hold their ground at the negotiating table. I’m Robbie English, Broker and REALTOR at Uncommon Highland Lakes Realty, and I’ve spent decades working real estate transactions in this part of Burnet County, next door to Marble Falls. This page covers the strategy side of a Cottonwood Shores sale — pricing, marketing, and negotiation. If you want the step-by-step walkthrough from prepping the home to closing, see Sell Home in Cottonwood Shores.
TLDR: Sell Home Cottonwood Shores
- Selling in Cottonwood Shores well takes a tailored approach — it’s a small market and inventory doesn’t behave like a bigger city’s.
- I’m a Broker and REALTOR at Uncommon Highland Lakes Realty with decades of full-time experience in this area.
- I wrote and teach the Texas Listing Specialists (TLS) certification course to REALTORS nationally.
- Cottonwood Shores is in Burnet County, served by Marble Falls ISD, with access to both Lake Marble Falls and Lake LBJ.
What sets Cottonwood Shores apart
Cottonwood Shores is a small town — around 1,400 residents as of the last census — with both Lake Marble Falls and Lake LBJ nearby, plus Marble Falls just down the road for anything you can’t find locally. Homes here attract buyers looking for lakeside or near-lake living without the price tag of some of the more built-up parts of the Highland Lakes, so the right marketing highlights that value clearly.
Marketing that works for this market
Because Cottonwood Shores is a smaller, niche market, generic marketing doesn’t perform as well as it would in a bigger city. I use professional photography, a mix of digital and traditional advertising, and a listing description built around what actually draws buyers to this specific area — proximity to the lakes, the pace of life, and the value relative to nearby Marble Falls and Granite Shoals.
Thinking About Selling?
Strategic pricing
Price it too high, and it sits with no showings. Price it too low, and you leave money on the table. I set your price using a comparative market analysis against recently sold properties in Cottonwood Shores and the immediately surrounding area, so the number reflects what your home is actually worth right now.
Negotiation
I’ve negotiated a lot of these deals over the years, whether that’s handling a lowball offer, multiple offers at once, or terms that need adjusting to protect your interests. My approach is straightforward: clear communication with you throughout, and a firm hand at the table on your behalf.
Why work with me
I wrote and teach the Texas Listing Specialists (TLS) certification course to REALTORS nationally, so seller strategy specifically is something I’ve formalized and teach to other agents, not just something I practice. That, combined with decades of hands-on experience in this exact market, is what I bring to every Cottonwood Shores listing.
Next steps
If you’re ready to sell your home in Cottonwood Shores, reach out and let’s talk. My team and I are at Uncommon Highland Lakes Realty.
Ready to take the next step? find out what your Cottonwood Shores home is worth.


